CONCRETE IS DURABLE, RESILIENT AND STRONG. We do that for brands, too.
Virginia Ready Mixed Concrete Association (VRMCA) turned to Otto Design + Marketing to develop a brand that was as strong as its product. With a launch this spring, VRMCA’s new campaign, Build Virginia Strong, is energized with a new website, email blasts and case studies that tell the amazing story and attributes of concrete. The effort promotes the strength, durability and energy efficiency of concrete in vertical construction as well as new environmentally friendly techniques for porous surfaces.
Learn more at BuildVirginiaStrong.com.